Cardiff Digital Marketing Agency

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PPC Case Study: Coveya

 

PPC Case Study: Yves Delorme

 

PPC Case Study: Dynamik

 

Paid Social Case Study: Martha Jackson

 
Web Design Insights
A Guide on Boosting Room Occupancy
A Guide on Boosting Room OccupancyIf you weren't able to make it along to the ‘Fully Booked' seminar at the Independent Hotel Show 2015, don't panic. We've gone to the trouble of creating a full summary of Tom's notes for…
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What Should You Do in a PR Crisis?
What Should You Do in a PR Crisis? At some point within your career in hospitality, you will have to deal with a bad press article, review or feature, it's inevitable. But how you deal with the fallout of bad…
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The Power of PPC Brand Campaigns
The Power of PPC Brand Campaigns: Why They Matter in Digital MarketingIn the fast-paced world of digital marketing, Pay-Per-Click (PPC) campaigns have proven to be an invaluable tool for businesses aiming to reach their target audience effectively. Among the various…
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Tracking Conversions in Google Analytics
Tracking Conversions in Google AnalyticsConversions are essential to understand and optimise the customer journey, feed data into marketing platforms such as Google Ads and understand the Return of your Investment when investing in online marketing. Conversions are the lifeblood of…
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7 Simple Steps to Sending Kick-Ass Emails
7 Simple Steps to Sending Kick-Ass EmailsKeep it snappy 79% of people skim read when reading emails, so keep it short, simple and easy to follow. Few people sit down to study their emails these days, especially now they're so…
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How Does Your Five-Star Hotel Measure Up?
  Here at Wired, we have put together a special infographic for hoteliers which details how five star hotels social media statistics vary across the UK. We have spent months reviewing over 376 five star properties social media channels across England, Wales, Scotland and Northern Ireland.…
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Is There Too Much Sympathy on Facebook?
Is There Too Much Sympathy on Facebook? Checking your Facebook newsfeed generally brings up a mismatch of different stories – that guy you were dating has been promoted, that person you went to school with has gotten engaged, someone else…
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Tablets Overtake Mobiles for eCommerce
Tablets Overtake Mobiles for eCommerce Tablets are widely known to be on the rise in popularity, and research released in June highlights that tablets are taking an increasingly higher share of online traffic. In fact between Q1 2011 and Q1…
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Why Your Website Needs A Blog For SEO
Why Your Website Needs a Blog For SEOIn the ever-evolving world of search engine optimisation (SEO), staying ahead of the curve is crucial to maintain a competitive online presence. Google, the unrivalled search giant, has always had one core expectation…
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The Importance Of Social Media Security
The Importance Of Social Media Security In the news this week we've seen yet more cases of individuals getting into hot water after being caught out on their social media exploits – we stop to question who else may be…
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Keyword Research for WordPress PPC Campaigns
Keyword Research for WordPress PPC CampaignsKeyword research stands as the cornerstone of successful PPC (Pay-Per-Click) campaigns, especially when operating within the WordPress ecosystem. This crucial step determines the success or failure of your advertising efforts. In the UK's competitive digital…
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What is a Commercial Health check?
What is a Commercial Health check?An interview with Kym Kapadia, Vice President Commercial at Michels & TaylorWe've worked with Michels & Taylor for a long time and have seen first-hand how they help hotels reach their maximum potential. When the news…
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SEO Competitor Analysis for Your WordPress Website
SEO Competitor Analysis for Your WordPress WebsiteIn the ever-evolving landscape of digital marketing, Search Engine Optimisation (SEO) stands out as a crucial element for any website aiming to thrive online. One effective strategy to stay ahead in the SEO game…
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Be Aware of Unsolicited Replies on Social Media
Be Aware of Unsolicited Replies on Social MediaIt has become apparent in the last few months that there is a new trend within social media, with some accommodation providers appearing in replies unannounced.We will refer to this practice as creating unsolicited replies…
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Wired Mediaâ??s Guide to Ecommerce SEO
The Ultimate Guide to E-commerce SEO: Dominating the Digital MarketplaceIn today's hyper-competitive online marketplace, optimising your e-commerce website for search engines is not just a choice; it's a necessity. E-commerce SEO is the key to unlocking higher organic traffic, more…
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