Hotel Digital Marketing Insights

Hotel Marketing Insights from Team Wired

From industry articles to blogs about our latest work, you can take a look and get to know us a little bit better right here.
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The Beginners Guide to Hotel SEO
The Beginners Guide to Hotel SEO: Driving Bookings and Boosting VisibilityWhen it comes to the hospitality industry, the importance of a strong online presence cannot be overstated. Travellers today rely heavily on the internet to research and book accommodations. To… READ NOW
Optimising A Hotel Blog for SEO
Optimising A Hotel Blog for SEOIn the bustling world of online hospitality, where competition is fierce and visibility is key, optimising your hotel blog for search engines is a strategic imperative. Search Engine Optimisation (SEO) ensures that your blog content… READ NOW
Technical SEO for Hotels
The importance of Technical SEO for your Hotel In today's digital age, a hotel's online presence is paramount to its success. With travellers increasingly searching in Google to plan their trips, having a well designed website is no longer enough.… READ NOW
Page Speeds Effect On Your Hotel Website
The Significance of Page Speed for Your Hotel's WebsiteIntroduction: What Is Page Speed?Page speed refers to the time it takes for a web page to fully load its content in a user's web browser. It is a critical aspect of… READ NOW
Is Keyword Research Important for My Hotel’s PPC Campaigns?
In the competitive landscape of online marketing, Pay-Per-Click (PPC) campaigns have become a vital tool for businesses, including hotels, to attract potential customers. However, a successful PPC campaign requires more than just throwing money at it. One crucial aspect that… READ NOW
Choosing A Full Service Agency For Your Hotel
Why Choosing a Full-Service Digital Agency Is the Best Choice for Your HotelIn today's fast-paced digital landscape, hotels face increasing competition in their quest to attract guests and boost revenue. To thrive in this highly competitive industry, a comprehensive and… READ NOW
Hotel PPC – New Performance Max Functionality
Elevate Your Hotel PPC Campaigns with Google's Performance Max Campaigns and "URL Contains Targeting"In today's digital age, the hospitality industry is more competitive than ever, and hotels are constantly seeking innovative ways to attract guests and boost room bookings. Google,… READ NOW
Tracking Conversion Events in your Hotel Google Ads Account
Tracking Conversion Events in your Hotel Google Ads AccountIn the competitive world of hospitality, where bookings and reservations are the lifeblood of the business, tracking conversion events in your Hotel Google Ads account is a game-changer for your PPC campaigns.… READ NOW
Driving Direct Bookings is the Biggest Challenge for Hotels
Driving Direct Bookings to your Hotel is the Biggest ChallengeDriving direct bookings is ranked as the biggest challenge for hoteliers of all sizes in all locations across the world, according to new research by SiteMinder.SiteMinder asked hoteliers to choose from… READ NOW
Hotel PPC Brand Campaigns, are they cannibalising SEO traffic?
In the highly competitive hospitality industry, hotels are increasingly turning to digital marketing strategies to boost their online presence. One such strategy is the use of Brand PPC (Pay-Per-Click) campaigns. While these campaigns are a valuable tool for promoting brand… READ NOW
Why Your Hotel Needs a Blog For SEO
The Significance of a Blog on Your Hotel WebsiteIn the digital age, where travel planning begins with a simple online search, hotels must make a strong online impression. Google demands one primary thing from websites: provide relevant and valuable content… READ NOW
How to Beat the OTAs
How can your Hotel Beat the OTAsThe constant battle of keeping up with OTAs can be tricky, but here at our hotel digital marketing agency, we have a few key solutions that you should be implementing to help you wage… READ NOW
Choosing a WordPress Agency For Your Next Hotel Website
Top 5 Reasons for Choosing a WordPress Agency for Your Next Hotel Web DesignIn the digital age, a well-designed and functional website is essential for the success of any business, especially for hotels looking to attract travellers from around the… READ NOW
Four Tips for Hotel Social Media Etiquette
Four Tips for Hotel Social Media EtiquetteThere's nothing worse than scrolling down your various social feeds and being witness to bad social media practice.It's even worse when it's a luxury four or five hotel's social media channels as they are… READ NOW
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